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Module Detailed Information for [GET1035]
Academic Year : 2017/2018 Semester : 2
Correct as at 15 Oct 2018 20:00

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Module Information
Module Code :
Module Title : Critical Perspectives in Advertising
Module Description : This module critiques the effects of advertising. Specifically, it deconstructs the role of advertising as practiced by commercial, non-commercial and a variety of other entities to persuade us to adopt products, services, ideas, and ideologies. In doing so, we highlight negative and positive advertising effects from communicative, psychological, cultural, sociological, and political perspectives. Various social and ethical implications of advertising on society in general, and on various vulnerable populations, such as children, minorities, and women, in particular are also discussed. The module promotes approaches to manage advertising influences through active citizen participation to achieve a more enlightened society.
Module Examinable : -
Exam Date : 06-12-2018 AM
Modular Credits : 4
Pre-requisite : Nil
Preclusion : Nil
Module Workload (A-B-C-D-E)* : 2-1-0-4-3
Remarks : Nil
* A: no. of lecture hours per week
B: no. of tutorial hours per week
C: no. of laboratory hours per week
D: no. of hours for projects, assignments, fieldwork etc per week
E: no. of hours for preparatory work by a student per week

Lecture Time Table
Class TypeWeek TypeWeek DayStartEndRoom

Tutorial Time Table
Attention: The tutorial timetables could be updated from time to time. Students are advised to check regularly for the latest update on the change of tutorial timing.
Class TypeWeek TypeWeek DayStartEndRoom Iteration
Available in Tutorial Balloting [Iteration 2].
Available in Tutorial Balloting [Iteration 2].
Available in Tutorial Balloting [Iteration 2].
Available in Tutorial Balloting [Iteration 2].
Available in Tutorial Balloting [Iteration 2].

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